“Sales Performance Management”
The market is moving so fast that if marketing and sales organizations aren’t communicating, then a company could be in real trouble. Sales volume, contribution to profits and growth are the three major objectives the sales function is expected to achieve. Though these are broad corporate functions to be achieved by the top management, sales contribute a great deal in achieving them. Corporate objectives are communicated to the marketing department who in turn passes on the responsibility to the sales department.
Sales Management: Definition, Process & Best Practices – Forbes
Sales Management: Definition, Process & Best Practices.
Posted: Wed, 19…Continue Reading