As Mandal and Gunasekaran (2003) note, such a project champion ought to have strong skills in leadership. In addition, such a person ought to have managerial competencies in a range of personal, technical and business-oriented ways (Kraemmergaard and Rose, 2002). Now that the marketplace is more competitive than ever, organisations in every industry need to do whatever it takes to stand out. Often, the easiest and most effective way to differentiate is through data-driven solutions for better customer experience and business performance. Business analytics software, on the other hand, is a relative of the business intelligence environment. Similar to BI…
