Small Business Marketing 101: Building Your Customer Base

During and after the pandemic, gyms saw huge drops in membership numbers and influencers had a field day with DIY at-home videos. People figured out that they don’t need to go all the way into a gym to exercise. And the rise of video fitness trainers created an interest in a variety of exercise experiences. Which is a fancy way of saying that online fitness training, on YouTube, Instagram, via the MindBody app, and more, is a thriving business model. Compliance provides information on the Bexar County Small, Minority, and Women-owned Business Enterprise / Disadvantaged Business Enterprise Programs, Requirements for contracting with…Continue Reading

“Building a Winning Sales Team”

This process includes setting sales targets, analyzing data, designing strategies, and managing resources and budgets. The workplace of a sales manager is dynamic and diverse, often characterized by a combination of office-based tasks, field activities, and interactions with both their sales team and clients. Sales managers typically split their time between various settings to effectively lead their team and drive sales success. Sales managers are not just in charge of personal selling activity but also managing large and often diverse set of sales people. They are responsible for organizing the sales effort both within and outside companies. Social Media Marketing…Continue Reading

“Building Customer-Centric Sales Teams”

In Sales Management, people often talk about Customer Relationship Management (CRM). Read more about https://editorialmondadori.com here. CRM refers to the actions, strategies, and technologies that are used to manage customer relations and other data. It brings together supervisors from operational departments and determines whether and how the company’s resources can best be used and if it might be necessary to increase the budget. In short, S&OP means balancing the sales department’s objectives with the organisation’s available resources and capacity. After the Situation Analysis has been carried out, you can start coming up with Sales objectives. Barcelona-based Piper secures €3 million…Continue Reading

Building a Data-Driven Culture: The Role of Analytics in BI

With the proper software, users are empowered to visualize data and answer their own questions. It’s important to note that this is a very modern definition of BI—and BI has had a strangled history as a buzzword. Traditional Business Intelligence, capital letters and all, originally emerged in the 1960s as a system of sharing information across organizations. The term Business Intelligence was coined in 1989, alongside computer models for decision making. These programs developed further, turning data into insights before becoming a specific offering from BI teams with IT-reliant service solutions. This article will serve as an introduction to BI…Continue Reading

Small Business Management 101: Building a Strong Foundation

While it may seem easier to spend a little bit of time every day coming up with something to post, this can actually be more time-consuming (and stressful) in the long run. Now that you know how to use social media for small business, it’s time to get online. Every business owner knows how difficult it can be to attract new customers. You can spend hours crafting the perfect product and designing an eye-catching website, but if no one knows you exist, it’s all for nothing. In fact, 71% of small-to-mid-sized businesses use social media to market themselves, and 52%…Continue Reading

Small Business Marketing 101: Building Your Customer Base

A .gov website belongs to an official government organization in the United States. The easiest way to get affordable, high-quality custom logos, print design, web design and naming for your business. If you’re a wizard with words, freelance writing could be your gig. Read more about https://editorialmondadori.com here. But if you’re all about that face-to-face client interaction, ghostwriting might be more up your alley. Start by focusing on what you’re good at and see how that translates into a business niche. Consider teaching others through a craft class business if you’re skilled in a particular craft, such as knitting, pottery, or…Continue Reading

“Building a Winning Sales Team”

It never hurts to keep your audience data current, so review your current customer demographics, geographics, and psychographics to divide your audience into specific groups or segments. From there, it’s just a matter of crunching some numbers to create realistic sales figures. Our Ultimate Guide to Non-Cash Incentives is a new report that provides the latest research on effective reward and recognition in the workplace. We value results, transparency, sharing, freedom, efficiency, self-learning, frugality, collaboration, directness, kindness, diversity, inclusion and belonging, boring solutions, and quirkiness. If these values match your personality, work ethic, and personal goals, we encourage you to…Continue Reading