BI Software and Predictive Analytics: A Powerful Pair

Most will tell you that the purpose of business intelligence is to improve an organization’s strategy and decision-making. Modern BI tools and strategies make data accessible to employees at all levels and across functional areas. One of the best ways to leverage this capability is to empower employees to be more proactive, informed, and strategic using data-driven approaches. Modern business intelligence (BI) is a digital-era concept, but the term itself has been around for decades. First incepted by IBM researcher Hans Puter Luhn, who wrote A Business Intelligence System in 1958, the definition of BI has evolved along with the…

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