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When businesses need to raise cash (referred to as capital ), they generally offer securities on the market. Alexander Schwarz-Musch is Professor of Marketing and Market Research and the Program Director of the Business Development & Management Master’s Program at CUAS. He started his educational career as assistant professor at the College of Klagenfurt with a analysis concentrate on worldwide marketing communication and model administration. Alexander can be Associate in a consulting company specialized in advertising and marketing analysis.
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